3.5" x 5.5" color postcard; back has a detailed explanation of the historical scene and the Sohio logo. Front was stamped by the local Sohio station that gave out the card. Date of publication estimated.
3.5" x 5.5" color postcard. Dario died of a stroke in 1962, at the age of 72. At the time of his death, Toffenetti operated six restaurants in Chicago, a hotel and restaurant in St. Petersburg, Florida, and the masive location in Times Square. His son continued to run the empire after his death. But in 1968, Dario Jr. sold the building that housed the Times Square restaurant to Robert Miller and Louis Lefkowitz, who owned the Globe Theater down the block. Although the new owners originally wanted to keep operating a restaurant under the Toffenetti name, they decided to lease the space to Nathan's Famous instead. A month before the restaurant closed, a Toffenetti manager told the Times that the dining room still served 3,000 customers a day.