|Location||Muskegon, Michigan, United States|
|Owner||Cedar Fair Entertainment Company|
|General Manager||Camille Jourden-Mark|
|Previous names||Deer Park
Deer Park Funland
|Operating season||Late May through Early September|
|Area||Approx. 250 acres|
Michigan's Adventure is a 250-acre (1.0 km2) amusement park in Muskegon County, Michigan, about halfway between Muskegon and Whitehall. It is the largest amusement park in the state and has been owned and operated by Cedar Fair since 2001. As of 2012, Michigan's Adventure has 53 rides, more than any other park in the state.
The park also includes an outdoor water park, WildWater Adventure. The park is headlined by seven roller coasters, including Shivering Timbers, a basic Corkscrew coaster, and a suspended looping coaster, Thunderhawk. The typical operating season is from May through September.
The park was founded as Deer Park in 1956 by L.R. Beardsley, Dr. E.S. Gillam, Hardin Dey and Martin Kasichke. The park originally featured a petting zoo with deer, llamas, monkeys, chickens and ducks, as well as a children's area called Storybook Lane. The first ride was built in 1958, an Alan Herschell 16-gauge train called the Deer Park Special.
In 1968, Roger Jourden purchased the park from then-owner Benny Bensinger for $115,000 and began selling off the deer and purchasing attractions, eventually renaming it Deer Park Funland in 1972. That same year, he added the first three flat rides: Tilt-a-Whirl, Merry-Go-Round and Ferris Wheel. Every few years he would add a few more attractions, with the Scrambler opening in 1975. 1976, the park's 20th anniversary, introduced the Spider, a car ride named Mutley's Putt Putts, and two rides for children.
The park's first roller coaster opened in 1979, a standard model Corkscrew from Arrow Development. The park continued their relationship with Arrow when in 1983 they introduced Logger's Run, an Arrow Hydroflume. The Chance-manufactured Sea Dragon opened in 1987, along with a new C.P. Huntington Train circling the park. 1987 also marked the final year for the Spider, which was sold to Michael Jackson for his Neverland Ranch complex.
The 1988 season marked a huge transition for Deer Park Funland, most notably the introduction of a new General Manager, Roger's daughter Camille Jourden-Mark, as well as a new name, Michigan's Adventure. The largest change on the midway that year was the introduction of the Wolverine Wildcat wooden roller coaster, the first coaster manufactured by the Dinn & Summers partnership. The park also introduced a Chance Thunderbolt, two live shows and a new entrance.
In 1989, the Giant Gondola Wheel replaced the Ferris Wheel, and the Falling Star and Trabant made their debut past Logger's Run. The park introduced WildWater Adventure in 1990 in order to compete with a popular waterpark in Norton Shores called Pleasure Island (Pleasure Island closed in 1996). WildWater Adventure originally featured eight water slides, a wave pool, a children's play area and a lazy river.
Over the next few years, the park introduced several popular flat rides, such as the replacement of the Merry-Go-Round by the Grand Carousel in 1991 and the Flying Trapeze in 1992. Mammoth River made its debut in the waterpark in 1993, and the park's third coaster, the junior wooden coaster Zach's Zoomer, opened in 1994, replacing the C.P. Huntington Train (though a new one would open up near Wolverine Wildcat and presently shuttles people to the north side of the park). Adventure Falls, a classic shoot-the-chutes water ride, opened in 1995 at the back of the park past Wild Water Adventure. 1996 saw the introduction of Chaos and a new Tilt-a-Whirl, both located behind Logger's Run.
The waterpark was expanded with a "Phase Two" in 1997, including two more wave pools, two children's play areas, a second large raft slide, and three more tube slides. The new additions doubled both the size and capacity of the waterpark. Also that year the park's miniature golf course, Rocky Point Mini Golf, opened on the lake.
The most notable change in 1997 was the start of construction on a third wooden roller coaster, Shivering Timbers. When the ride opened in 1998, it was quickly considered one of the world's best wooden roller coasters. Early into the 1998 season, however, the Late-May 1998 Tornado Outbreak and Derecho damaged the Mutley's Putt Putts ride as well as a small children's ride named Drummer Boy, uprooting a lot of the trees in the park.
The park began a five-year expansion program in 1999 with the introduction of a new entrance on the site formerly occupied by Mutley's Putt Putts, a new ticketing system, and three new rides. The first to open on July 10, 1999 was the Big Dipper, the park's fifth roller coaster. Shortly after that in August the park's sixth coaster, Mad Mouse as well as an S&S Frog Hopper opened on the site where the previous entrance once stood. The Scrambler attraction was also moved near Frog Hopper to make room for future additions. The first annual TimbersFest was also held in June 1999.
In 1999, Michigan's Adventure was planning to build a 210 ft steel roller coaster according to a height variance. This coaster was projected to cost around $7,000,000. There were other permits filled at that time, including a convenience store/gas station and a new parking lot. In addition to those current proposed projects, the park was also working on plans for a campground and a 300-room hotel. However, these proposals never went through.
For the year 2000, the park planned on adding two new attractions. Speed Splashers, a children's boat ride, opened near the Big Dipper, with the second attraction being an electric car ride named Be-Bop Blvd. However, Be-Bop Blvd. did not open in 2000, due to a number of construction-related delays.
In 2001, Cedar Fair L.P. purchased Michigan's Adventure for $28,000,000. Larry MacKenzie replaced Camille Jourden-Mark as General Manager to help the park through the transition, but he would soon leave for Valleyfair at the end of the year, bringing Jourden-Mark back as General Manager. The season's only new attraction would be the short-lived Royal Hannerford Circus.
In 2002, the park introduced $5,000,000 worth of new rides, attractions and improvements. Eight new attractions were installed including the park's tallest ride, RipCord, as well as introducing the Peanuts characters and the state's largest Snoopy Boutique. 2004 introduced Swan Boats, moved from Cedar Point where they were removed for the pond turnaround on Maverick, and in 2005 the park introduced a new water slide named ProSlide Tornado, Funnel of Fear. In 2006, for the park's 50th anniversary, a new white water rafting ride called Grand Rapids opened in a previously un-developed area past Adventure Falls. The renovation also included a new 50's themed restaurant called Coasters, which is located at many Cedar Fair parks, as well as a new train station named Grand Rapids Junction.
In 2008, Michigan's Adventure opened the state's first suspended looping coaster, Thunderhawk, which was moved from sister park Geauga Lake after it closed. Thunderhawk was the first new roller coaster in Michigan's Adventure since 1999. In 2010, Bumper Boats were added just north of Logger's Run, after previously operating at Valleyfair. In 2011, Michigan's Adventure introduced an attraction in the water park, Beach Party, featuring the world's first giant geyser, blasting water 90 feet (27 m) into the air as well as 150 different interactive water-related features. For the 2012 season, the park is focusing on new offerings, including some new food choices, VIP Tours, and the Fast Lane system. Just prior to the 2012 season, the Falling Star ride was removed from the park due to declining ridership and so future growth could be made. After 2008, it became an open secret that after Thunderhawk was added, Michigan's Adventure not only set attendance records, but also has brought in one of the highest profit margins in the Cedar Fair chain. This explains Michigan's Adventure's lack of new rides since 2009.
On December 13, 2012, Michigan's Adventure announced that they would be making an announcement for a new attraction at the park for 2013 on December 17, 2012. Along with that announcement came a Haiku that read "the four elements, only one will master, summer, please come soon." On December 17, 2012, Michigan's Adventure announced their intent to build a flying scooter ride at the park named Lakeside Gliders, which opened in May 2013. In addition, the park opened up the Lakeside Beer Garden immediately adjacent to the Lakeside Gliders ride on the lake for 2013. This marks the final park in the Cedar Fair chain to be able to serve alcohol.
|Intensity rating(out of 5)|
|1 (mild) 2 3 4 5 (extreme)|
|3||Big Dipper||1999||Chance Rides||A family oriented steel sit-down roller coaster. It is a Chance Big Dipper model. The ride stands about 16 feet tall. Riders must be 36 inches to ride. Riders under 42 inches must be accompanied by a responsible person.|
|5||Corkscrew||1979||Arrow Dynamics||A steel sit-down roller coaster. It tops out at a height of 70 feet, reaches a top speed of 45 mph and has two corkscrew inversions. The Corkscrew was added by Roger Jourden to help turn his small deer park petting zoo into a full-fledged amusement park, and it was the first roller coaster built at the park. Riders must be 48 inches or taller to ride. It is one of the oldest original Arrow coasters still in existence. Arrow Dynamics has built several Corkscrew coasters and some, such as the Corkscrew at Cedar Point, or the Corkscrew.|
|4||Mad Mouse||1999||Arrow Dynamics||A steel sit-down roller coaster. The coaster consists of sharp turns and sudden drops, characteristic of any wild mouse style roller coaster. The ride stands 68 feet tall. Riders must be 44 inches to ride. Riders under 48 inches must be accompanied by a responsible person.|
|5||Shivering Timbers||1998||Custom Coasters International||A wooden roller coaster developed by Custom Coasters International with trains by Philadelphia Toboggan Coasters. It towers 125 feet (38 m) in the air (a 122-foot (37 m) drop), reaches a top speed around 65 miles per hour (105 km/h) and the first drop is at a 55.5° angle. Riders must be 48 inches tall.|
|5||Thunderhawk||2008||Vekoma||A steel inverted roller coaster. It was the first Suspended Looping Coaster in the state. This ride is 105 feet tall, has a drop of 86 feet, and sends riders upside down 5 times at a speed of 50 miles per hour. Riders must be between 52 inches & 78 inches to ride Thunderhawk. The coaster previously operated at Geauga Lake prior to it closing. During the 2007-2008 off-season, it was relocated to Michigan's Adventure, reassembled and repainted.|
|5||Wolverine Wildcat||1988||Dinn Corporation||A wooden roller coaster. The ride opens up with a pass through a dark tunnel and a turn before climbing the lift hill. It is 85 feet high and reaches a top speed close to 55 mph. Wolverine Wildcat was the original wooden coaster built at the park. When Wolverine Wildcat opened, the name of the park was changed to "Michigan's Adventure". The layout was inspired by the Phoenix at Knoebels Amusement Resort. Riders must be 48 inches tall to ride.|
|4||Zach's Zoomer||1994||Custom Coasters International||A family oriented wooden roller coaster. It was named after the owner's grandson, Zach Mark. Zach's Zoomer is an ACE Coaster Classic. The trains for Zach's Zoomer were designed by Philadelphia Toboggan Coasters Inc. Riders must be 42 inches tall to ride. Riders under 42 inches must be accompanied by a responsible person.|
|Ride||Opened||Ride Type||Height Requirement||Notes|
|4||Bumper Boats||2010||Bumper boats||54" or 44" with adult||Attraction charges $3 for 3 min of Bumper Boats|
|4||Dodgem||2002||Bumper cars||Over 48"|
|3||Flying Trapeze||1992||Swing ride||Over 48"|
|5||RipCord||2002||Skycoaster||Over 48"||Upcharge attraction. Takes 1-3 riders 183 feet (56 m) in the air before plunging them in a pendulum motion.|
|2||Be-Bop Blvd||2002||A classic electric car ride in which the cars are guided by a rail. This ride is themed to the 1950s.||42" or with adult|
|1||Carousel||1991||A classic Carousel||46" or with adult|
|1||Drummer Boy||1995||Riders sit in a rotating drum facing each other. Riders control the spin of the drum.||No hand-held infants|
|2||Frog Hopper||1999||Riders bounce up and down on a small tower.||Over 36"|
|2||Giant Gondola Wheel||1989||A Ferris wheel||Over 48" or with adult|
|3||Lakeside Gliders||2013||Riders control their height and spin on the ride.||48" or 36" with adult|
|3||Scrambler||1975||A classic Scrambler ride||Over 48" or 36" with adult|
|3||Sea Dragon||1987||A swinging Pirate ship ride||Over 48" or with adult|
|1||Speed Splashers||2000||Little boats rotate around a circular pond.||No hand-held infants|
|2||Swan Boats||2004||A swan boat style paddleboat ride||42" or with adult|
|3||Thunderbolt||1988||A classic Matterhorn ride||46" or 42" with adult|
|3||Tilt-A-Whirl||1996||A Tilt-A-Whirl ride||46" or with adult|
|1||Timbertown Railway||2002||A train ride around the park||46" or with adult|
|3||Trabant||1989||A Trabant ride||48" or 42" with adult|
|1||Winky The Whale||1995||Riders sit in whales that splash around a pond in circular motion.||No hand-held infants|
|2||Airplanes||1983||Little ones can take a spin on a biplane. A Barnstorming/Red Baron type ride.||Between 36" and 54"|
|2||Elephants||1983||A flying elephant type ride||Between 36" and 54"|
|2||Jr Go-Karts||2002||A kiddie version of the parks bigger Go-Karts.||Between 42" and 54"|
|1||Kiddie Cars||1976||A younger kiddie car ride||Under 54"|
|2||Mini-Enterprise||1983||A kiddie spinning ride||Between 36" and 54"|
|1||Motorcycles||1976||A children's ride where children ride motorcycles around a circle||Under 54"|
|Ride||Opened||Ride Type||Height Requirement|
|4||Adventure Falls||1995||Shoot the Chute||Over 46"|
|4||Grand Rapids||2006||River rapids ride||46" or 42" with adult|
|4||HydroBlaster||2002||Enclosed water slide||Over 48"|
|4||Logger's Run||1983||Log flume||46" or 36" with adult|
WildWater Adventure, opened in 1990, is Michigan's Adventure's water park. After the addition of the WildWater Adventure, the slogan for the park became "2 parks for the price of 1" since the regular gate admission allows full day usage of both the amusement and the water park, rather than a separate fee for both.
Fast Lane is Michigan's Adventure's virtual queue system. For $35-$50, visitors get a wrist band that enables them to get to the front of the line without queuing on 15 of the most popular attractions.
The original Michigan's Adventure logo featured a cartoon lion. When Cedar Fair acquired the park in 2001, they replaced the lion with Snoopy from Peanuts, who appears on the logos of other Cedar Fair parks. The logo was changed twice in 2007; once to reflect Michigan's Adventure's part in the Cedar Fair chain, and again to re-add Snoopy. After Cedar Fair's acquisition of the Paramount Parks, all of their parks were given new logos featuring the same font and style which has been popularized by Cedar Point (with the trademark flag-dotted-"i").